Why Dawn?

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Well, quite simply because if you want to get stuff done, she’s done enough of it, studied even more of it, and experienced a heck of a lot!

Here’s what others have to say about Dawn….


Dawn is the ultimate people person, driven to succeed whilst demonstrating integrity at all times. Eager to help and support colleagues, customers, and clients I have no hesitation recommending Dawn and her company.
Hayley Hall Course Administrator, Lifestyle & Wellbeing Business Mentor


Basically I met Dawn back when I was still a teenager. I had aspirations of being a football journalist and had grand plans to travel the World. Dawn helped me believe in myself and what I was capable of, and I can now safely say that I am one of the most well-known football journalists in South Africa. I’d recommend her wholeheartedly!
Joe Crann @YesWeCrann


Dawn has been a valued member of Sheffield Chamber of Commerce and a leading figure within the Sheffield BME Business Forum. Over the years, Dawn has worked tirelessly to promote BME business and together with the Chamber to address issues and concerns they face. Dawn is a person who commits wholeheartedly to any project she takes on and ensures that she sees it through to a satisfactory conclusion. An excellent networker with superb interpersonal skills, her approach to business is refreshing, and she encourages enthusiasm in others. It has always been a pleasure to work with her, and I would not hesitate to recommend her to others.
Nigel Tomlinson MBA, BA (Hons), MIEx, CM Non-Executive Director


Dawn Bates a great trainer , inspiring coach and motivational leader. She has a strong ethics , definable values, clear vision , honesty & confidence. As a trainer she has excellent communication , great eye contact , and is genuinely motivated to promote collaboration and positive energy throughout the team . She is true leader who is always helpful ,collaborative , a life teacher and moreover she has a great sense of humour.
Mahmoud Moussa El-Tanbouly, Oracle IT Egypt & JCI Egypt


Dawn is direct, honest, helpful and always delivers.
Jerry Lampson Design Professional


Dawn is a very enthusiastic and professional consultant! I love Dawn’s can-do attitude and would recommend Dawn to any company looking for someone who can make things happen!
Marina Larios Owner, Inova Consulting


I met Dawn through business while I was working for a charity that she kindly supported. She is passionate about her causes and will fight for what she believes in. Dawn has strong values and equally strong opinions. Dawn is a respected business woman in Sheffield and has extensive knowledge of the coaching and mentoring sector. She also writes and has published a book. She is certainly not scared of life and can take challenges head on! She is both a pleasure to know and work with.
Lesley McGowan Fundraising Professional and Management Consultant


I have known Dawn for over 15 years as both a friend and a colleague. She has always acted in a totally professional manner in all of my dealings with her and is, in my opinion, a thoughtful and intelligent woman. She is a pleasure to work with and knows how to achieve the desired results!
Martin Manning Management Consultant, Company Director The SWOT Team